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Average Mo's Gym Privacy Policy

Last updated: 31 August 2026

1. Who we are

This Privacy Policy explains how The Jiu Jitsu Gym Ltd, trading as Average Mo's Gym ("Average Mo's", "we", "us" or "our") collects, uses, stores and protects your personal information.

The Jiu Jitsu Gym Ltd is a company registered in England and Wales under company number 13893657.

Trading address:
Average Mo's Gym
1st Floor, 74 Coombe Road
Norbiton Railway Station
Kingston upon Thames
KT2 7AZ

Registered office:
201 Robin Hood Way
London
SW20 0AA

Email: info@averagemos.com

For the purposes of UK data protection law, The Jiu Jitsu Gym Ltd is the data controller of the personal information described in this Privacy Policy.

2. Information we collect

Depending on how you interact with us, we may collect:

Identity and contact information, including:

  • your name;
  • date of birth;
  • address;
  • email address;
  • telephone number;
  • emergency contact details; and
  • parent or guardian details where the member is under 18.

Membership and booking information, including:

  • membership type and status;
  • classes, courses, trials and sessions booked;
  • attendance and cancellation history;
  • membership start and end dates;
  • class credits;
  • communications relating to your membership or bookings; and
  • other information required to administer your account.

Payment information, including:

  • payment status;
  • transaction and payment history;
  • Direct Debit information; and
  • information necessary to process payments and refunds.

Payments may be processed on our behalf by third-party payment providers. We do not generally store full payment card details ourselves.

Health and safety information, including answers provided through our health questionnaire, such as information concerning:

  • heart conditions;
  • chest pain;
  • dizziness or loss of consciousness;
  • bone or joint problems;
  • prescribed medication relating to blood pressure or heart conditions;
  • learning difficulties;
  • injuries;
  • other medical conditions; and
  • other health circumstances that may affect your ability to train safely.

Communications, including information you provide when you:

  • contact us by email, telephone, SMS or WhatsApp;
  • submit an enquiry through our website;
  • complete a form;
  • use our website live chat;
  • contact us through social media; or
  • otherwise communicate with our team.

This may include the content of your enquiry or conversation.

Photographs and video, where images or recordings are taken during classes, gradings, events or other gym activities.

Technical and website information, which may include IP address, device or browser information and information collected through cookies and similar technologies.

3. How we collect your information

We usually receive personal information directly from you, including when you:

  • create or manage an account;
  • purchase a membership, course, class, trial or other service;
  • complete our registration or health and safety forms;
  • make a booking;
  • contact us;
  • use our website chat;
  • complete a Jotform form; or
  • communicate with us through email, telephone, SMS, WhatsApp or social media.

For members under 18, information will generally be provided by their parent or legal guardian.

A young person may have their own profile linked to a parent or guardian's account so that they can manage appropriate functions such as class bookings and cancellations. The parent or guardian remains the primary responsible contact.

4. Why we use your information

We use personal information where necessary to:

  • register and administer memberships;
  • provide classes, courses, trials and other services;
  • manage bookings and attendance;
  • take and administer payments;
  • communicate important information about memberships, bookings, timetable changes, cancellations, gradings and services;
  • respond to questions and enquiries;
  • maintain appropriate health and safety standards;
  • respond appropriately to accidents or emergencies;
  • administer children's memberships and communicate with parents or guardians;
  • maintain records of our relationship with members;
  • prevent or investigate misuse of our services;
  • manage complaints and disputes;
  • protect our members, coaches, staff and business;
  • comply with our legal obligations; and
  • establish, exercise or defend legal claims.

We may also occasionally contact existing or prospective customers about relevant Average Mo's services or promotions where permitted by law. You may opt out of marketing communications at any time.

5. Our lawful bases

UK data protection law requires us to have a lawful reason for processing personal information.

Depending on the circumstances, we rely on:

Contract – where processing is necessary to provide a membership, class, course or other service you have requested or to take steps before entering into a contract.

Legal obligation – where we are required to process or retain information to comply with the law.

Legitimate interests – where reasonably necessary to operate and protect Average Mo's Gym, administer our services, respond to enquiries, maintain appropriate records, communicate with members and parents, prevent misuse and deal with complaints or legal claims, provided those interests are not overridden by your rights and interests.

Consent – where we specifically ask for your permission, for example for certain uses of photographs or videos or where consent is otherwise the appropriate legal basis.

Where we rely on consent, you may withdraw that consent at any time.

6. Health and other sensitive information

Information about a person's health is special category personal data under UK data protection law and receives additional protection. (ICO)

We collect relevant health information because participation in martial arts, combat sports, fitness training and physical activity carries risks and we need appropriate information to help members participate safely.

We limit the health information we request to information reasonably relevant to participation, safety and our responsibilities as a fitness provider.

Where required by law, we will rely on an appropriate additional condition under UK data protection legislation for processing this information, which may include explicit consent or processing necessary for the establishment, exercise or defence of legal claims.

We restrict access to health information to people who reasonably require it for legitimate safety, administrative or legal purposes.

7. Criminal offence information

Our registration or safety processes may ask whether a person has previously been convicted of violence.

Information about criminal convictions and offences receives additional protection under UK data protection law. (ICO)

Where we collect such information, we will only use it where necessary and lawful for appropriate safety, safeguarding and risk-management purposes. We will not use criminal conviction information for unrelated purposes.

We are currently reviewing this question and our associated processing to ensure that we collect no more information than is necessary for these purposes.

8. Children and young people

We provide services to children and young people and therefore process children's personal information.

For members under 18, a parent or legal guardian is responsible for registration and will ordinarily be our primary contact.

We may collect a child's:

  • name;
  • date of birth;
  • address;
  • relevant health and medical information;
  • membership and attendance information; and
  • other information necessary to provide our services safely.

We may also hold emergency contact information supplied by the parent or guardian.

Teenage members may be provided with access to a profile linked to their parent's account for purposes such as booking and cancelling classes. This does not replace the parent or guardian as the responsible account contact.

We take particular care when handling children's information and seek to collect only information reasonably necessary to provide our services.

9. Photographs and videos

We may occasionally take photographs or videos during classes, gradings, events or other gym activities for purposes including our website and social media.

Where appropriate, members or parents and guardians are given the opportunity to indicate that they do not want themselves or their child to appear in promotional photographs or videos.

Where we rely on consent, you may withdraw that consent at any time by contacting info@averagemos.com.

Withdrawal will apply to future use. We will take reasonable steps to stop using the relevant image in future material under our control, although we may not always be able to remove material that has already been published, distributed or shared by others.

10. Website enquiries and live chat

Our website uses tawk.to to provide live chat and enquiry functionality.

If you use the chat service, you may be asked to provide information such as your name, email address or other contact information so that we can respond to your enquiry, including where you leave the website before the conversation is completed.

The content of your conversation will also be processed through the chat service.

Tawk.to processes this information on our behalf as a data processor. Tawk.to states that information stored through its service is hosted using Google Cloud Platform and stored at rest in data centres in the United States. Its Data Processing Addendum includes safeguards relating to the transfer of UK and European personal information. (tawk.to)

We use information submitted through live chat to respond to your enquiry, follow up where reasonably necessary and maintain an appropriate record of the conversation.

Please avoid providing sensitive medical, financial or other highly confidential information through live chat unless it is necessary for your enquiry.

11. Who we share information with

We do not sell your personal information.

We may use trusted service providers to operate our business and provide our services. These may include providers of:

  • membership and booking software, including AMM Hub;
  • payment and Direct Debit processing;
  • website hosting;
  • live chat, including tawk.to;
  • online forms, including Jotform;
  • email and communications;
  • IT and cloud services; and
  • professional services such as accountants, legal advisers or insurers where necessary.

These providers may process personal information on our behalf or, in some circumstances, as independent data controllers.

We may also disclose information where reasonably necessary to:

  • comply with a legal obligation;
  • respond to lawful requests from courts, regulators or law enforcement;
  • protect the safety or rights of members, children, staff or others;
  • investigate suspected fraud, misconduct or unlawful activity; or
  • establish, exercise or defend legal claims.

12. International transfers

Some of the technology providers we use may process or store information outside the United Kingdom.

For example, information processed through tawk.to may be stored in the United States. (Tawk.to Help Center)

Where personal information is transferred internationally, we require an appropriate lawful mechanism or safeguard where required by UK data protection law.

13. How long we keep information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected and to meet our legal, accounting, insurance and record-keeping requirements.

When a membership ends, the account may be moved to an inactive or cancelled status rather than remaining as an active membership.

We may retain relevant membership, payment, contractual, waiver and correspondence records for up to six years after the end of the relationship, where reasonably necessary to deal with legal, contractual, accounting or dispute-related matters.

Some information may be retained for a shorter or longer period where required by law or where reasonably necessary in connection with a legal claim.

We periodically review information we hold and delete or anonymise information that is no longer reasonably required.

14. Cookies

Our website uses cookies and similar technologies.

When you first visit the website, you may be shown a cookie consent banner allowing you to manage your preferences.

Some cookies may be necessary for the website to operate correctly. Other cookies will only be used where permitted by applicable law and, where required, after you have provided consent.

Third-party services embedded in or connected to the website, including our live-chat service, may also use cookies or similar technologies.

You can manage your choices through the cookie controls provided on our website and through your browser settings.

15. Keeping your information secure

We take reasonable organisational and technical measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

Access to personal information is limited to staff, coaches and service providers who reasonably require access for their role or to provide services to us.

No internet-based system can be guaranteed to be completely secure, but we take reasonable steps appropriate to the nature of the information we process.

16. Your data protection rights

Depending on the circumstances, UK data protection law may give you the right to:

  • ask for a copy of the personal information we hold about you;
  • ask us to correct inaccurate or incomplete information;
  • ask us to delete your information in certain circumstances;
  • ask us to restrict how your information is used;
  • object to certain uses of your information;
  • receive certain information in a portable format;
  • withdraw consent where processing is based on consent; and
  • complain about how your information is being handled.

These rights are not absolute and may depend on the circumstances and the lawful basis on which we process your information.

You have the right to object to processing based on our legitimate interests. You also have the right to object at any time to the use of your personal information for direct marketing.

To exercise your rights, contact us at info@averagemos.com.

We may need to verify your identity before responding to a request.

17. Complaints

If you have concerns about how we use your personal information, please contact us first at info@averagemos.com so that we can investigate.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator.

Information Commissioner's Office

18. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, systems, suppliers or legal obligations.

The latest version will always be published on our website and the date at the top of this policy will show when it was last updated.

19. Contact us

For questions about this Privacy Policy or how we use your personal information, or to exercise your data protection rights, contact:

The Jiu Jitsu Gym Ltd trading as Average Mo's Gym
1st Floor, 74 Coombe Road
Norbiton Railway Station
Kingston upon Thames
KT2 7AZ

Email: info@averagemos.com

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Average Mo's

1st Floor, 74 Coombe Road, Norbiton Railway Station

07841435068

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